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Time to Talk

  • Esther Arzola

An informative campaign to reach a workforce of 9,000 people, in preparation for the launch of Mental Health First Aid training across the client organisation. The campaign was named ‘Time to Talk’ and aimed to get employees actively engaged in improving their personal mental health and wellbeing, as well as increasing awareness in the workplace.

Time to Talk by Esther Arzola
Time to Talk by Esther Arzola
Working with the client’s internal communications team, we created a series of brochures and posters to be distributed in digital and print format. We also designed distinguishing lanyards and lapel pins to help qualified first aiders stand out among the work force.
Time to Talk by Esther Arzola
The results of the campaign drew 350 employees across the organisation to complete their training within the first 6 months of launching, and over 250 openly subscribing to the online engagement forum where they could post personal stories and advice.
Time to Talk by Esther Arzola
This considerable culture change and more open conversation around the importance of mental health lead to a special mention in the government funded independent review, ‘Thriving at Work’, where the company was described as “ahead of the curve” with its approach to mental health and wellbeing.
Time to Talk by Esther Arzola
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Project Tags

Companies

  • T

    Thames Water

    Skills

    Esther Arzola
    Freelance Graphic Designer