TOMBOGO Rebranding

  • Ryan Thurston

I consulted in the ideation, development and implentation of TOMBOGO’s brand indentity from product conception to visual communication style. Once solidied, We produced a series of videos and photoshoots to that aligned the brand imagery with the identity of experimentation and humanity in design the brands founder believed in. Together, we created the foundational aesthetic that TOMBOGO that pushed the brand to new heights and are are being used today.

“During my time working with Ryan on TOMBOGO re-branding and direction, one question that he asked has stuck with me, “Who is TOMBOGO?”. While this question seems fairly simple and straight forward, the more I thought about it the more complex the question became. Ryan helped me find the answer by challenging me to identify what my designs would represent.

With Ryan’s guidance, I was able to re-brand TOMBOGO in a manner that was understood by my audience and also felt true to myself. He emphasized when establishing brand identity one must be in touch with their work as well as themselves.” - Tommy (Owner of TOMBOGO)