Travessia Studio Branding

Travessia Studio is a dance and yoga studio near Campinas, São Paulo idealized by Fernanda Gândara. I created the new brand for her thinking about her strongest skills: contemporary dance and yoga. Using a very minimalistic thought, I focused on some aspects of her first logo: the color palette purple with light blue, and a triangle to represent Brahma, Vishnu, and Shiva.