True Speed

  • Gonzalo Zaragoza
An app that lets you calculate the speed of toy cars as if they were life-size.
PROBLEM: Children increasingly play less in the real world. They prefer to play with their parents’ tablets and mobiles.
SOLUTION: A mobile application that allows you to measure the speed of toy cars and know what speed they would reach if they were the size of a real car.
Through the device’s camera, we can verify that when a toy car is propelled by a child, if its size were like that of its dad’s, it would reach up to speeds of more than 1000 kilometers per hour.
An entertaining way of using your mobile to get kids to play in the physical world again.

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