Vestico webdesign
Vestico needed a brand-new web design that would look modern and properly reflect its values.
The overall idea was that the website needed to show that Vestico is a tech company operating within the fashion sector. The minimalist web design had to accurately represent both the data about the company and the products, while also being entertaining.
In order to boost their customers’ sales, Vestico wanted to sell their products as a package deal. To achieve that, I had to rethink the user journey and how to display the product, to encourage potential customers to buy the bundles instead of choosing the one-off solutions.
The goal was to create something light and minimalistic, but with a bold splash of colour that would draw the clients’ attention while being well-integrated into the page.
We played around with pink, white, and blue specifically. The resulting bright gradient is attention-grabbing enough to help the users’ navigate the website with ease.