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WHO IS TALA Campaign

  • Linda Massi

For my Marketing Communication class, I imagined the sustainable sportswear brand TALA taking over Copenhagen, one butt billboard at a time.

WHO IS TALA Campaign by Linda Massi
WHO IS TALA Campaign by Linda Massi
WHO IS TALA Campaign by Linda Massi
WHO IS TALA Campaign by Linda Massi
WHO IS TALA Campaign by Linda Massi
This campaign plan was created for the Marketing Communications course, part of my M.Sc. degree in Brand & Communication Management at Copenhagen Business School.
The brief asked to come up with a complete Marketing Communications plan, touching on Market, Mission, Message, Media, Money, and Measurement.
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Linda Massi
Freelance Writer & Content Editor