WIGGLE (Kids Electric Toothbrush)

Having worked in 3d for many years and coupled with my conceptual creative skill sets, I was tasked to create a new children's toothbrush. having not much Product design experience I ambitiously jumped into the project. How to get Kids to want to Brush their teeth? That was my challenge. The first step was to figure out what the toothbrush would look like or represent, I decided to create a shape that would ergonomically fit inside a child's hand and then build the character around that. After multiple revisions, I got my first prototype back and it needed some more work. with a list of features I wanted the toothbrush to have, I tasked the manufacturing team in china to create a revised sample, based on the 3d model I had designed. All BPA-free, food-grade plastics, and Reclycbale.