De Beers Diamond Jewellers invited four De Beers Collectors to be part of the Women of Forever Campaign, a campaign which celebrated their innate individuality and inner brilliance.
The Women of Forever chose De Beers diamond jewellery to celebrate life's milestones. This campaign celebrated their stories and the craftsmanship behind each unique piece. The heritage, expertise and passion of the brand was brought to life through print and digital advertising, and a digital hub which allowed audiences to delve into each women's story.
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