I am a Creative whose work focuses on emotive audience experiences. I believe in the power of technology, in its ability to give agency to users in a way that you cannot replicate with other mediums. I believe in the depth of empathy you can achieve by transporting someone to view the world as another, or by bringing an unreachable experience to a handheld device. The fast pace of technological development drives my fervent curiosity and need to continuously learn. I believe in the need to stand by your creative vision and to make that vision a reality with empowering motivation that drives a team to create something outstanding. Ultimately, I believe in the power of great ideas. The power to stop someone in their tracks, interrupt their day, awaken something in them. All my work begins with that ambition. I have two years of industry experience as an award winning Producer/Project manager at UNIT9. During those two years I developed a strategic mindset and an understanding of the creative approach. I have worked on over 15 productions, ranging from AI Chabots to Snapchat games to VR experiences to websites where I oversaw design work and creative strategy.Locked Pro Plan feature
I work with a fantastic team, creating award-winning projects. I own concepting, taking projects from day one on the pitch to completion. Overseeing the creative team, to make sure we are hitting the vision of the project. I review and organise to ensure the project reaches its full potential.
Working freelance on pitches as a Creative/Art Director, assisting the Creative Directors with idea generation and overseeing the design and strategy of the pitch.
Working across a diverse range of digital platforms, I lead teams to produce award-winning content and managed never before done technological projects. Overseeing the creative production closely to ensure a high standard.
Assisted on a number of productions, arranging complex travel and overseeing task management
This was a one-day exhibition which explored post digital futures, such as a post-screen world, while also showcasing the Information Experience Design course as a platform for research. I worked with the head of the course and a Ph.D. student to create a dynamic experience which reflected the network of ideas that surrounds the conversation on the future of technology. Speakers and attendees ranged from Régine Debatty to Jussi Ängeslevä.
I organised and curated an exhibition, mixing new media art with traditional sculpture to make a statement about the status of technology in contemporary practice. The show was made up of 23 internationally exhibiting artists who all had attended the Royal College of Art. The private view drew more than 300 people. The show was critically acclaimed by those that attended including the curator of the Liverpool Biennale and it generated positive press. I managed the whole project myself; including liaising with artists, galleries, designers and technicians and balancing the budget.
Information Experience Design (IED) is an exciting new RCA programme about critical making and experimental design practice, encompassing data visualisation, installations and exhibitions, interface and experience design, making and hacking using a range of materials both physical and digital. We aim to make the intangible tangible and experiential, through interdisciplinary collaboration, contextual inquiry and creative practice.
This course equips you to become a versatile practitioner in a wide range of media and professions by offering you a choice of specialisms in design and interaction, advertising, illustration or moving image. You can also study related subjects including photography, printmaking, letterpress, typography and writing.