About me

I write for people and I work for business. It’s an important distinction to make because businesses of all shapes and sizes often struggle to express what it is they do and why they’re doing it. It’s when communication breaks down like this that people are affected. If it’s a name or vision statement, exhibition space, app or website, I give businesses a clear and compelling message that matters to people.

QuestionsProjectsExperienceTeam

Projects

• 2

  Web copy, comic scriptProduce web copy for a luxury holiday house in Edinburgh, Scotland - Top Hat House.
• Features writingAs part of my role as Editor-at-Large, contribute articles to the essays section of Under the Influence magazine.
• 1

  Name, tagline and packagingCreate the name, the story, and the poem that would adorn the brewery's gates.
• 1

  Brand voice and packagingCapture the brand's spirit with poetry and an origin story to make the product stand out.
• Verbal identity, tagline and brand storyArticulate Skedaddle's true brand voice and personality in live copy and guidelines.
• 1

  Exhibition spaceWrite and structure the story of South Tynedale Railway's history for their new discovery centre.

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Skills

• Advertising Copywriting
• Content
• Copywriting
• Editing
• Copy Proofing
• Proofreading
• Writing
• Brand Content
• Blog Content
• Journalism

Education

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Master Degree in Journalism and MediaNewcastle University
Jun 2007 - Jun 2008Newcastle upon Tyne, United Kingdom
September 2007 – September 2008: Newcastle University MA in Media & Journalism, Merit Modules: Media Law, Professional sub-editing and design, Writing for the media, Media analysis Dissertation Title: Will blogging become the 21st century’s version of Gonzo Journalism from the 1960s?
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BA History and EnglishNorthumbria Unversity
Jun 2004 - Jun 2007Newcastle upon Tyne, United Kingdom
Dissertation Title: To what extent did popular culture impact upon the anti-Vietnam War movement in Britain?