Chloe Neal Advertising Creative | The Dots

Chloe Neal

Advertising CreativeLondon, United Kingdom
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Chloe Neal

Advertising CreativeLondon, United Kingdom
About me
Finland made me do it. A couple of years ago, I was tasked with advertising the Finnish school in which I taught. After designing and building a fully functioning escape room to do so, I twigged that this advertising business wasn’t too bad. So I hopped back over to Edinburgh to study a course in it and BAM, here we are. I’m a hybrid creative with a love of words, especially satisfying ones like “plume”. With a stroke of humongous good fortune, I met my work wife (Ciara) during uni and we’ve been creatively inseparable ever since. You can check out our portfolio here: www.chloeandciara.com When I’m not advertising you’ll find me drawing weird stuff, writing fiction, and rollerblading. Get in touch if you fancy a chat!
Projects
  • Vagina Museum x ModibodiBrief: To raise awareness for the Vagina Museum and smash taboos surrounding vulvas. Insight: Girls as young as 9 years old are seeking labiaplasty surgery for fear that they don't look "normal" or "beautiful" enough. Solution: Celebrate a different kind of V-Day on the 14th of February by planting a loud and proud 8ft tall flower vagina in the heart of Camden Market, of course. We spread the positive message that flowers of all shapes and sizes are considered naturally beautiful, and we s
  • The Rubber ClubBrief: Encourage more 18-24 year olds to use condoms. ​Insight: We unearthed a study by the University of North Carolina which found that only 12/2600 sex scenes in popular TV shows and movies referenced condoms. Since we're all influenced by what we watch, this seems really daft. Solution: We're creating our own parody condom department service called: The Rubber Club.
  • Energy From The Ashes (D&AD New Blood Pencil Winner)Brief: Encourage more 18-25 year olds to drink Yula. Insight: The Amazon Rainforest is at the heart of Yula and all that it stands for. Last year, Amazon forest fires increased by 84%, releasing a decade's worth of carbon into the atmosphere. Yet for too long these fires were ignored. Solution: Deliver100% plant power energy #fromtheashes
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Projects credited in
Work history
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    Creative CopywriterBBH, London
    London, United KingdomFull Time
    New Blood Academy MemberD&AD
    London, United KingdomInternship
    • Applied for and scored one of the twenty-five spaces available at the Academy. • Enjoyed a two week placement at Ogilvy. • Pitched creative ideas for DesignBridge and Dyson to DesignBridge and Dyson. • Made my very first zine!!! • Completed workshops from the likes of Vice, Jack Morton, and Facebook.
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Skills
  • Creative Advertising
  • Creative Writing
  • Adobe
  • Illustration
  • Poetry
  • Video Scriptwriting
  • Design
  • Public Speaking
Education
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    MA Creative AdvertisingEdinburgh Napier University
    Edinburgh, United Kingdom
    Courses: Concept Creation Adobe Suite (Photoshop, Illustrator, InDesign) Strategy & Planning
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    BA English LiteratureThe University of Edinburgh
     - Edinburgh, United Kingdom
    Courses: English Literature Theology Sociology Modern European History Ancient Greek History
Awards
    D&AD New Blood PencilD&AD
    My creative partner and I won another "Wood" Pencil this year for our YULA campaign: "Energy From The Ashes".
    D&AD New Blood PencilD&AD
    My creative partner and I won a "Wood" Pencil for our Infinity Leggings project.