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Projects credited in
- Collaboration is harmony - the future of education through Black British historyIn response to building frustrations and unanswered questions in the UK, vaabs collective gathered a team of creatives for a project to assist in re-imagining the future of Education through Black British history in the UK Curriculum.
- Creativity Culture CoronasWelcome to Creativity Culture Coronas. Common conversations with questions asked. We link, we talk, we record, we grow – progressive creatives. A podcast featuring Jay, creative director at vaabs and a brand experience designer, and myself Joey, a published poet and creative writer. We chat to each other and our expanding network.
- vaabsthe brand vaabs, born from the word ‘vibes’, is a communication of the definition 'an emotional state, or atmosphere, communicated to and felt by others'. We pursued the notion that a 'vibe' can mean much more, that it can define a culture, a lifestyle, an identity. what we did Forged out of a desire to curate a culture that brings people together, vaabs delivers an exclusive range of lifestyle products to a global audience of creatives. vaabs is the sister brand and live case study for vaabs4
- avante gardethe brand Avante Garde is a personal brand development service positioned to reach a premium customer. We worked to bring the brand to life through a unique business model and visual identity to match. what we did The project was captured in a A6 brand book, designed to explain the process of the personal development service on offer. Developing a discerning tone and feel to Avant Garde was paramount. We delivered this in a confident but comforting way through a seamless combination of copy an3
- life with leahthe brand With years of experience communicating on both businesses and individual levels, Leah’s passion is to uncover core identity - enabling people to embrace their most authentic being. what we did We facilitated continuity and alignment of Leah’s services, captured her unique personality and executed a clear tone of voice framework to use across all brand assets.3
- peak vigourthe brand A contemporary gym wear brand designed for people who understand that physical form has an intrinsic connection with personal style. Peak Vigour’s premium aesthetic cuts away from the traditional gym wear sector, celebrating achievement over aspiration. what we did We worked with Peak Vigour to bring the brand to market, creating brand guidelines, implementing tone of voice and leading art direction. We successfully delivered multiple global campaigns across multiple channels and cus4
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- Art Direction
- Adobe Illustrator
- Graphic Communication
- 3D Design
- Style Direction