Copywriting, proofreading and brand-boosting services for people with vision.
You need the right words to describe and sell your products. I write the creative content that boosts your brand.
What’s my story?
I’ve been helping people create, sell, and market their brands, for the last seven years.
My clients see me as reliable, fast and - if you’ll excuse the horn-tooting - pretty damn good.
I’m a specialist in marketing and sales, so I know what it takes to achieve your business objectives and optimise your copy for SEO.
Whether you’re doing your third website refresh or have no idea where to start, I’ll find your brand voice and put what you stand for into words.
Get in touch for polished, market-savvy copy that your customers will love reading.
Projects
- International TV ad campaign | TouchNoteTouchNote tasked me to write and script the voiceover for their international TV ad campaign ‘Show how you feel, for real’. The ad aired in the UK on 7th July 2019 and will also air in the USA across numerous major TV channels. I wrote this voiceover and ad copy as part of a larger project for TouchNote, where I wrote all the copy for their 2019 re-brand and re-position, including website copy, app copy, UX/UI copy, email campaigns, landing pages, product copy, print copy, OOH ad campaigns a
- Blogging | The Vale LondonThe Vale wanted to launch their blog presence at the same time as their new website. The aim was to introduce the brand, and then move on to a series of posts that would highlight a different aspect of the designs each month. Working with Melinda to discover the stories behind The Vale and the processes behind their beautiful designs, I developed a pool of high-quality blog subjects and research which I turned into monthly posts. It was essential to capture the vision of the artist behind Th
- Website copy | Rip It Up Start AgainRip It Up Start Again events give voice to daring disruptors and innovators, sharing their inspiring stories & advice. It has attracted speakers from Monzo, Too Good To Go and D/sruption. As a start-up, Rip It Up Start Again needed copy for their first website. The initial branding and tone of voice work had been done internally, but the concept needed to be spread consistently across their website and blog. Working closely with their founder, I helped them to put a finger on their aims and cr
- Email and newsletter copywriting | Copper & SilkCopper & Silk are high-end lighting brand and lampshade maker based in Kent. They design and manufacture every piece by hand with craftsmanship that is second to none. Copper & Silk needed to raise their profile in the competitive interiors market, as well as engage their customers to increase sales. To do this, I created a content schedule including regular product email blasts, e-newsletters and online press releases. Each piece of copy was subtly peppered with carefully chosen keywords, desi
- Article + thought piece writing | Honey CreativeHoney Creative are a multi Design Business Association (DBA) award-winning creative brand consultancy, based in London. They are a fantastic bunch, whose impressive bank of clients include Tesco, Eylure, Weight Watchers and more. Honey wanted well-researched, thought-provoking blogs and content to help raise the brand’s online profile and engage their discerning clientele. I devised a content marketing strategy and began writing monthly articles and thought pieces. Posts included a deep dive in
+ View all
Work history
A
A
Board MemberAccess VFX
London, United KingdomPart Time
CopywriterCreated Academy
London, United KingdomFull Time
Reporting to the Director of Product and Operations, I work closely with them and the Product Designer, driving improvements to our flagship course, as well as developing new ones.
I lead on the development of our tone of voice guidelines and editorial style guide and support the development of marketing materials.
Created rely on me to bring demonstrable experience in copywriting and visual
communication, a good understanding of the creative industry and an energised, can-do attitude, sense of fun and (very!) sharp attention to detail.
Responsibilities include:
● Driving improvements to and standardising the product copy and TOV across the flagship course.
● Ensuring quality and consistency of content across several courses, including new offerings.
● Supporting the end-to-end development of new content
● Working closely with the Product Designer to ensure learning content is fresh, engaging and sharp.
● Developing the Created tone of voice guidelines and style guide, ensuring we stay true to (and enhance) our unique tone of voice.
● Supporting the Marketing team in writing materials for sales, ads, merchandise, social and communications.
+ Show more
Skills
- B2B Copywriting
- B2C Copywriting
- Content Copywriting
- Content
- Content Coordination
- Content Marketing
- Content Editing
- Content Writing
- Content Strategy
- Social Content Strategy
Education
U
U
BA(Hons) English American Literature 2:1University of Kent
- Canterbury, United Kingdom