12 days ago
  • LevelMid Level
  • ProfessionsHead of Social Media, Digital Marketer, Social Media Manager, Digital Marketing Specialist
  • Salary£40,000 per year
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

This is one of those really good jobs that doesn't come up very often. Where you are paid well, work with kind, competent people and get to learn a lot. If you’re a great digital creative or content marketeer - we'd like to say hello.

We’re launching a new women’s fashion brand that celebrates London quality and Paris Chic, blending elevated taste with everyday accessibility. And we’re looking for a driven, detail-obsessed, wildly creative Head of Social Media & Marketing to lead the charge.

We need someone with great taste who thrives on building an audience and on turning followers into an engaged community.

What You'll Be Doing:

  • Own Social Media Growth: Launch, run and scale our Instagram (and other platforms) to become an aspirational yet relatable destination for women aged 25-40. Your initial goal? Build a thriving organic audience of 100K+ followers.
  • Content Creation & Strategy: Dream up repeatable, engaging formats that celebrate the connection between London and Paris while making fashion feel attainable, not elitist.
  • Email Marketing: Use Klaviyo to create campaigns that tell our story, drive sales, and keep customers coming back.
  • Copywriting Excellence: Write scroll-stopping captions, punchy subject lines, and website copy that balances premium storytelling with approachability.
  • Creative Execution: Design stunning visuals on Canva, and if you can shoot or edit content even better
  • Brand Storytelling: Collaborate with our founder (a seasoned luxury fashion insider) to showcase how premium quality and accessible pricing can live side by side.

What You Bring:

  • Incredible Attention to Detail: Typos make you cringe, and sloppy visuals are your nemesis.
  • Social Media Experties: You've built a 100K+ Instagram account (or helped take one there) with a clear voice, standout aesthetic, and exceptional engagement.
  • Klaviyo and Shopify Skills: You know how to turn an email list into a revenue-driving, loyal customer base.
  • Copywriting Chops: Words are you are good at, and you know how to balance wit, style, and storytelling.
  • Canva Wizardry: Your designs are sleek, stylish, and professional.
  • Visual Savvy: Bonus points if you can shoot or edit videos, turning creative ideas into stunning assets.
  • Exceptional Taste & Ideas: Your creative vision aligns with elevated but relatable aesthetics.
  • Creator DNA (Bonus): You’re an artist or creator in your own right, with a portfolio or side projects that show your originality.

Why This Role is Different:

We want you to lead, create, and take ownership of building a brand that disrupts the traditional women’s fashion space. You’ll have autonomy, creative freedom, and the chance to work on something with the budget and product to stand out.

How to Apply

Send us your CV and your answers to the following three questions (use IG references where relevant):
  1. The Typo - Is there a typo in the above ad?
  2. Video/Photo Content Ideas: Our new brand is a celebration of the best of London and Paris. We aim to attract women aged 25-40 with content that entertains without being too fashion-elitist or salesy. Suggest some repeatable video or photo formats shaped around Paris v London. Any idea needs to have the potential to attract a large organic audience without feeling crass or devaluing the brand.
  3. Founder's Story Content Ideas: Our founder will be the face of the brand and has 15 years working in luxury fashion. The clothes will be high quality (made in luxury factories) but at very low cost. Suggest content ideas to tell this story in an engaging way.

Skills Required

  • Shopify
  • Email Campaign
  • Email Copywriting
  • Video Content
  • Photography
  • Editing
  • Canva

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