Bloomberg Live Experiences deliver compelling, news-making convenings that harness the power of our global, wide-reaching newsroom and enable our premium audiences with the actionable insights and significant connections they need to succeed in work and in life.
You'll be a social media specialist with a proven record of developing and implementing social media programs for global audiences. You have a strong understanding of how social media integrates into comprehensive marketing strategies sought at both attracting prospective audiences, as well as engaging our existing community. You enjoy demonstrating data and insights to optimize and evolve social strategies and constantly seek ways to increase the impact of our messaging in the social space.
This role is responsible for crafting and driving social plans for the Qatar Economic Forum in both Arabic and English. This position is multifaceted as it supports editorial, audience, marketing and commercial sponsorship requirements of the business and will act as a key point of contact for the Qatar Economic Forum’s social strategy and efforts. This role is global in nature collaborating with Americas, EMEA and APAC regions and based in Doha. Prior experience running social media campaigns for global media and/or events is needed.
Develop and implement social media strategies to promote our Live Experience team ensuring alignment with the company's mission and brand
Stay ahead of social media practices, trends, and technologies to keep Bloomberg Live Experiences ahead of the curve
Drive the Qatar Economic Forum social media calendar and align the execution with a cross-functional team
Aggregate data from primary platform metrics and interpret data into macro dashboards
Define key performance indicators and measure, analyze and adapt social strategies accordingly
Analyze and provide insights of campaign results
Concept, implement and strategize QEF social media content and work alongside marketing and editorial teams to provide content creation
Author and design content for various platforms, including posts, images, videos, and events, to mobilize and encourage our network
Produce, shoot, and edit engaging video content for each social platform
Give ideas, lead, and write omnichannel copy on a daily, weekly, and monthly basis
Lead all copy and content timelines, ensuring timely delivery and execution
Research, fact check, and cite all content
Atleast 5 years experience in social media, specifically content and community management
Fluency in both English and Arabic
Strong social copywriting skills for online platforms
Video editing experience using Adobe Premiere Pro; a firm grasp of complementary Adobe Creative Cloud software including Photoshop is an asset
Experience working with social media aggregator tools
Good solid understanding of Google Analytics
Deep understanding of the social media landscape, industry trends, regulatory environment, and measurement
Tight-knit partnership skills and ability to work in a fast-paced environment
Record of driving growth across social platforms
A love for news and a wide knowledge of topics in business, markets, entertainment, politics, technology and sports