During Amsterdam Dance Events The Band Father creative marketing agency created a unique pop-up experience called “Living Room Sessions” which went off the beaten track of the main program having art and technology at the heart of the experience. The Brand Father was responsible for strategy, concept, production, partnership management and artist selection + management. Special thanks to ANNE SOPHIE ERBÉ HEAD OF BRAND - The Brand Father I was responsible for Concept, Direction, Design and Animation with my partner @Maxim Kroft I have partnered with DJ and producer Joris Voorn and co-create an experimental audiovisual piece that transported people into a different world. Next to that visitors could enjoy a digital art gallery showcasing the works of 5 local digital artists.