BYLON Release 1: SPECTRUM

I collaborated closely with Bylon's creative directors to curate a photoshoot for their debut collection. My involvement begun from the development of the photo shoot, including producing diverse styling choices as well as crafting moodboards that resonated with the brand's overarching themes and messaging, as discussed in numerous strategy sessions. Additionally, I played an integral role in the model selection process, while also creating comprehensive briefs for the makeup artists involved. Working alongside another stylist, I curated an array of wardrobe pieces for the shoot, and on the shoot day, I styled and dressed all 10 models, ensuring their looks seamlessly embodied the brand's messaging. I also participated in directing group scenes during the video shoot phase.