Case Study for Ideation in Food Vertical

We recently completed an ideation study for a global food brand using our app, Multytude. The client wanted to crowdsource ideas from their community to feed into their product innovation cycle. We ran a room on Multytude for free-flowing conversation on the topic with option for brand prompters to guide the dialogue. 7 days and139 comments later, we delivered insights that went beyond the client's brief. Those of you in the food/drinks space might be interested in seeing the case study. You can read the highlights at the following link, but if you're interested in seeing the full study deck, DM me! https://multytude.com/blog/deeper-insights-beyond-the-brief/