Cosmopolitan Yogurt

This design brief is called 'Reignite an old flame'. It requires a redesign of an old product, changing the packaging and making it relevant today. I chose Cosmopolitan's yogurt, which came out in 1999 and only lasted a year. In its new form, Cosmopolitan Yogurt is a women's probiotic promoting female gut and reproductive health. The design of the snack pouch is to look like a mini magazine and it has a QR code on the back to take you to the magazine's website for the latest news and gossip. The last image was my initial packaging design before further development into the mini covers.