DAY OF THE DISAPPEARED

  • Sarah Trentham
‘A hole in your life’ campaign produced to advertise the British Red Cross international family tracing service. Bus posters were targeted at helping the Somalian and Congolese communities in London, Birmingham and Manchester. The posters were strategically positioned near international money transfer services so they would get high footfall.

I also produced material for the 'Day of the Disappeared' that ran alongside this campaign. This annual event recognises the number of people still missing through conflict, disaster and migration and shows solidarity with their loved ones. The Red Cross social media channels marked the day by changing their icon to the missing person.