Editorial Beyond the Page

  • Matt Beard

Use Augmented Reality to bring a design manifesto to life.

The double-page spread that showcases the ‘First Things First 2000’ manifesto by Adbusters is set in 90s graphics, relevant to the period. Assisting the print, an AR layer has been created to make the manifesto come to life. The AR layer includes pop-ups of advertisements from websites and social media apps that clutter the page with visual noise, conflicting with the manifesto’s aim: that designers should use their skills for the greater good.
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