Editorial Beyond the Page

This spread design responds to the well-known ‘Ten Principles for Good Design’ by renowned modernist designer Dieter Rams. The engineered spread encapsulates Ram’s ‘Less, but better’ theory, which favours minimal design over complexity. It features the Braun SK61 turntable that is argued to be the first piece of innovative product design by Dieter. The strict grid spread transforms by using the Artivive app, which demonstrates Rams’ piece of design come to life with his own interview extracts.