EX-change

  • Chunbo Wang

This is a brief of us which called " No value to Value'. We need to select an event for ourselves and make it a complete advertising campaign. The brand I make is that customers can exchange their EX's things through our platform.In this way, the negative emotions of the broken lovers can be reduced.

For the final poster. I chose the horizontal poster layout. Enlarge the slogan part and move the logo to the bottom left corner. I added a line under the logo. I chose five bright colors so that the audience could be drawn from a distance. Slogan also allows customers to clearly understand the selling points of my products.
WEBSITE
If people click the banner, he will come to our website. Like most second-hand sales websites, our site also displays items for sale on the initial screen. However, different from ordinary second-hand sales websites, each item we sell has a relevant story below. Buyers can choose sellers who have similar experiences with them and get communication in the process of transaction to help them get rid of the shadow of lovelorn. And if you are a seller, you can sold what you do not need, get money and go to do something what you want to do.
WEBSITE AND BANNER
The idea of this series comes to our mind when doing research. When I searched for the word "lovelorn," there were banners running across the bottom of the site.So I wondered that if we put the ads on the web pages about lovelorn could we get a better results?
So I made a series banner ADs based on our poster.
#HASHTAG
ThePeople of different jobs, genders and ages can log on to social media and tell their stories under this hashtag. You can browse wherever you are and whatever device you use. The more people talk about this hashtag, the more people know about our website.
We can even hold an activity base on this hashtag, when people join this hashtag, they could find something which they want to buy, and then they can go our website buy it.