This session was delivered by Alex Duffield, Meta Core Product Adoption Manager. It was hosted by Haydn Corrodus, Digital Culture Network Tech Champion for Social Media and recorded live on Wednesday 29 June 2022. In this 45-minute session, Alex covers all things Facebook Ads. She explains how to get started with Ads Manager and how to go beyond boosting posts, including information on audience targeting, campaign objectives, ad testing and more. In this session, you will learn: - How to set up and use Business Manager - How to use the Facebook Ads platform - How to test your ads