Footlocker Visual Merchandising guide

  • jamie reid
  • Owen harvey Sinclair

The Willowbrook and Arsenal guidelines were designed to provide concise directives for UK and European stores. Showcasing fixture layouts and assemblage instruction, product merchandising and positioning, promotional asset and POS display rules, and garment display standards. Credit: Art direction - Project management - Design & artwork of VM guide - Illustration - Photo retouching & enhancement: Jamie Reid