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Fourthwall

Fourthwall is a new professional network. Focused on the film industry, it will help the users to find the perfect crew or equipment needed for a production.
Fourthwall is a tool which relies on an elegant, modern and unique brand identity. Used both on screen (website, social media, user interface, mailing) and on paper (business cards, stationary), the visual identity will show the brand as a dynamic, efficient and reliable industry leader.
“The fourth wall is a performance convention in which an invisible, imagined wall separates actors from the audience.”
This definition was the starting point of the identity, creating a memorable, visual element playing with space, reflecting it, distorting it, breaking it.
Designed with the talented Etienne Ledemay and Julie Rubio.

Credits

Michael Ainscough

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  • Designer, Art Director
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Fred Warburton

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Leonardo Pellegrino

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