Truthfully there are lots and they don’t all have to be the big ones. Tom Guilmard just did something small but wonderfully conceptual for BBH. Sometimes it’s the budget that makes you feel great for the artist and sometimes it’s the output – but when it’s both and you know you’ve both worked together to make it happen, then that’s the dream. The bit about my job that I love the most is working closely with an artist to strategize with them, support them, unearth what it is they are about and guide their career in that direction and when it comes together in what comes back, it’s truly wonderful. Alva has garnered a brilliant client base over the months including Droga5, Pentagram, The New York Times, Apple – all clients of a great creative calibre.
We’re just about to launch Eva Cremers and Leanne Rule which we’re super excited about. Futures now spans both our rosters with us now earmarking Futures Animation Directors. Eva is more illustration-led, though as with most artists these days she’s experimenting with animation and how it can breathe even more life into her characters, whereas Leanne’s ambitions lie more in becoming a fully fledged animation director.