Gateway Christian School Rebranding

The Problem Gateway Christian School provides students with a unique K-12 learning opportunity within the Red Deer public school system. As a school of faith, they invite students to find their place in God’s story and interweave this invitation into every academic subject and experience. The Christian school’s history runs deep within the community, dating back to 1968. Gateway struggled to build an identity that accurately reflects the purpose and position. The Solution We needed to clarify what makes Gateway Christian School the right choice for faith-infused learning and focus on the importance of this education for their kids. We created a refreshed identity and clear messaging to invoke clarity and emotion, and to help position them as leaders in Christian education. In addition to the new logo and branding, we updated the logo for the Gateway Thunder sports teams. With new branded uniforms, the students feel proud to represent their school and to be part of God’s story at Gateway.