HAM x West Elm

To celebrate the 2016 London Design Festival, homeware brand West Elm comissioned HAM to take over the windows of their flagship store on Tottenham Court Road. Jo created a series of three installations showcasing HAM's trademark Rabbits in giant form.
Showing for the duration of September, Jo also curated an instore exhibition and launched five brand new exclusive Rabbit designs.

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Illustrator / Founder of HAM