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Henriksen Studio Website Re-design

  • Fiona Hutchison

Throughout this project, our primary objective was to execute a comprehensive overhaul and harmonization of Henriksen Studio's online footprint, a mission geared towards elevating lead generation and ensuring a cohesive, engaging encounter for visitors. Our journey commenced with a meticulous reevaluation of the site's architecture, where our laser focus zeroed in on enhancing navigation and layout efficiencies, complemented by the introduction of immersive new pages that intricately wove the studio's narrative.

Henriksen Studio Website Re-design by Fiona Hutchison
To kickstart the process, I engaged in in-depth interviews with the client's project leader, a pivotal juncture where we dissected existing brand materials, their vision for the new site encompassing look and feel, and the prioritization of services and project portfolios. Armed with these insights, I embarked on comprehensive research, the bedrock upon which our alignment was solidified.

The journey unfolded with the creation of a comprehensive site map, serving as our collective guide. With this blueprint in hand, I initiated the page architecture by crafting a library of components that systematically came together.
Henriksen Studio Website Re-design by Fiona Hutchison
At this stage, the approach to look and feel was signed off along with the site structure. This put me in a position to begin desiging the page layouts for the site with components that I built simaltaneousley in-browser to ensure feasibility.

The culmination of our work gave way to a website that flawlessly encapsulated Henriksen Studio's distinct identity, mirroring the very essence outlined in the project's scope. A well-considered scheduling button was seamlessly integrated to optimize conversions, while a dynamic blog section was introduced. To ensure a consistent stream of captivating content, I devised a comprehensive content calendar that spanned the year. Guided by our comprehensive how-to document, the studio's team was deftly equipped to effortlessly publish new articles. As a final flourish, we executed a seamless domain transfer, fortifying Henriksen Studio's rejuvenated digital presence.

This project reflects my passion for intuitive and conversion-driven UX design, combining technical prowess with a user-centric approach to bring our vision to life.
Please visit: HenriksenStudio.com to see the site in full action

Check out my portfolio for a better overview of the work I've delivered over my decade + career in digital at fionahutchison.design

If you have a project that you think I can help you with, please get in touch with my at fionahutchison@gmail.com

I'd love to hear from you!
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Companies

  • H

    Hendriksen Studio

    Skills

    Fiona Hutchison
    UI/UX Designer