Honest Department Lookbook SS2019

  • Ira Giorgetti

Honest Department commissioned us to create editorial images to promote their latest curation of sustainable womenswear and cement their brand positioning as the premier online department store for sustainable women’s fashion. The simple autumnal colour palette lends a nostalgic and filmic aesthetic to the lookbook which was styled to suit the needs of the modern eco-conscious woman. We had a quite challenging day shooting 45 items and changing sets and beauty thrice, not to mention shooting on 35mm film alongside digital! The images launched the new collection on their e-commerce website, and we shared across all channels of social in an online campaign.