John Wesley University Rebrand

  • Lisa Franck
Upon realizing that their current brand as Laurel University didn't truly represent who they are as an institution the small university approached me to help them rebrand. I worked with students, staff, alumni and the board of directors to conduct focus groups and redefine who they are as an institution. I then created their new visual identity and supported the administration team through the implementation process.
John Wesley University Rebrand by Lisa Franck
John Wesley University Rebrand by Lisa Franck
John Wesley University Rebrand by Lisa Franck
John Wesley University Rebrand by Lisa Franck
John Wesley University Rebrand by Lisa Franck
John Wesley University Rebrand by Lisa Franck
Lisa Franck
Brand & Creative Strategist