Karl + NET-A-PORTER

Net-a-Porter Celebrates Karl Lagerfeld Collection with Pop Up Window Shops - The temporary boutique, situated in a Bleecker Street corridor with other labels like Marc by Marc Jacobs and Coach, was designed and produced by Shiraz Creative, dominated by a black-and-white color scheme—a palette Lagerfeld is often associated with. The company worked closely with ad agency Laird & Partners' creative team to remodel the 650-square-foot space, building out the flooring and displays, arranging the mannequins and products, and installing technology. The result is an uncluttered layout where visitors can view items and buy them from the Net-a-porter site via iPad kiosks. A select number of accessories—sunglasses, fragrances, and fashion and design books—can be purchased on site.