Lego Responsibility report site

Not just another report. LEGO sought assistance in revitalising their responsibility report in a refreshingly innovative manner. Collaborating closely with Summerday Media, I played a key role in crafting a dynamic website that showcased the captivating narratives they wanted to share. From the project's inception, I contributed to shaping the vision, transforming initial wireframes into a visually stunning site brimming with personality. We implemented user-friendly navigation and clear signposting, ensuring a seamless journey for users. Each section featured engaging videos, enticing visitors to delve deeper into the site through relevant article pages. The pages came to life with delightful mini-figures, vibrant shapes, an array of colors, and striking photography. Purposeful use of white space enhanced readability, making the user experience both enjoyable and informative. Working on this project with Summerday Media and Lego was a joyous experience, and I'm proud of the vibrant and compelling result we achieved together.