A ketchup-colored paint? It might sound like a gimmick, but "tomato red" really is the trend to look out for in 2024 Red HTK 57 is a pigment-rich dark red that perfectly matches the mouth-watering colour of Heinz tomato ketchup. With its dark undertones, this tasty hue is surprisingly versatile and sure to create a statement. Creative was used for brand key visuals, PR, social, ecom, paid ads. www.lick.com/Heinz