LOUIS THEROUX | CHICKEN SHOP DATE

This is the first episode I worked on, doing the social media plan to promote the episode. This included creating and editing cutdowns for Instagram and TikTok, including subtitling them, creating memes, story posts and writing copy for each. This has been the biggest episode of the year yet, with the cutdown of Amelia asking "Can you remember any of the rap that you did" and Louis rapping "My money isn't jiggle jiggle" going viral across the world, following Duke & Jones' remix of the rap. This has led to nearly 10 million views on the original Chicken Shop Date episode, over 7 million videos made from the cutdown on TikTok, over 60 million global streams on the single and now a remix with Amelia Dimoldenberg & Jason Dimoldenberg, with a music video on the way!