"Love, Delivered" - KFC

As part of the After Dark course by Brixton Finishing School, along with my group (ADracadabra), we designed a a creative and media campaign for KFC. The brief objective was to drive delivery sales specially to an audience aged between 16 and 44 years old - quite a broad age bracket but what do they all have in common? The desire for love - to find love, to be loved etc. That was what our campaign, "Love, delivered", focused on - showing how KFC is not only about fried chicken but sharing moments with people the audience loves - friends, family, lovers or themselves.