Moneybox

  • Ben the Illustrator

My studio-mate Neil Southwell and I worked closely with the Moneybox team to refine their visual aesthetic and evolve their playful animal characters into a sophisticated brand with a clean, timeless illustration style. While my colleague Neil focused on branding and application, I created their hero illustration and secondary icon illustrations (as seen below). We also put together a set of illustration guidelines and style rules for their in-house creative team to take and work with in the future.

Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator
Moneybox by Ben the Illustrator