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Monkey Shoulder

  • Tom Myers

Developing a whole new brand visual identity for Monkey Shoulder — the whisky that's made for high-end mixing. Working with the illustrators at Shepherd Fairey's Studio Number One, I developed the system for the world to sit in based around lines, chevrons, borders, vivid colour and symmetry — and developed the assets so that they could truly be made for mixing. I then branched the world out into a motion system and original packaging concepts and retail environments from initial sketches through to production.

Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
Monkey Shoulder by Tom Myers
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Skills

Tom Myers
Design Director/Lead Creative