Olympic Design Challenge

In a response to the postponement of the 2020 Olympic Games, Logo Inspirations set a challenge for its followers to reimagine a new Olympic Logo based in their own city. I created two different designs based on the idea of 'Connection'. The first design incorporated the 5 olympic colours with Tower Bridge, which hosted the Olympic rings back in 2012 and is the entrance to the city by the Thames. The second, is based on the 5 connecting tube lines that culminate at Stratford, where the last London olympics took place in 2012.