Only Connection

  • Jake Naparstek

In collaboration with: Tommy Mandry, Vanessa Keller & Ronaldas Slikas Only Connection typographically celebrates the ethos of rave culture in response to a brief set by Google & HMTC for D&AD New Blood. Only Connection focuses on the 3 benefits of raving. 1) Human connection 2) Disconnection from the everyday 3) Dance chemicals - Serotonin, Dopamine & Endorphins Outcomes consist of a 12” vinyl sleeve along with a set of posters. As an additional touchpoint, a VJ animation was created to be played at a modern electronic music event, displaying a message which relates back to the early days of raving.

Only Connection by Jake Naparstek
Only Connection by Jake Naparstek
Only Connection by Jake Naparstek
Only Connection by Jake Naparstek
Only Connection by Jake Naparstek

Project Tags

Companies

  • Ravensbourne University London logo

    Ravensbourne University London

    • Design
  • Google logo

    Google

    • Technology
  • D&AD New Blood logo

    D&AD New Blood

    • Events
  • H

    Hoffmitz Milken Center of Typography

    Skills

    Jake Naparstek
    Graphic Designer