I have acted as the Lead Brand Designer for Pixel Pond, a recruitment agency specialising in Design & Tech since mid 2018. Since then, I have been working closely with the team to develop the brands presence both online and offline. One of our main challenges was to have social posts and content that stood apart from its cluttered competition. Utilising the brands key colour ‘Pistachio Blue’, I stripped everything back to lead the brand with an identity which feels unique and bold.