To design a new retail experience for Technology at John Lewis, creating a new concept that will excite the tech-savvy and reassure the technophobe.
Oxford Street, London.
The concept aims to display technology goods on the market today in a way that allows the customer to get a feel for how these technologies can be integrated within the household before leaving the shop.
Technology is being applied to how we live in a variety of ways, relating the product to its use within the home will give insight into the intended purpose of a product. A frame connects the space with technology as well as outlining the relationship between the technologies available.