Remembering Baby: Visual Identity Design

'I was working as a researcher on a very sensitive project about baby loss and post-mortem when I was introduced to Lee via a recommendation. My colleagues and I were collaborating with an artist to curate a public exhibition that explored the themes emerging from our research. As the work was so sensitive we were very aware of the need to ensure that the visual identity of the exhibition was thoughtful and respectful, but that it was also engaging - we wanted people to come and see the work! Our aim was to reach-out to different audiences - parents, professionals, fellow researchers and the general public. It felt like a tall order and we were nervous about how we might achieve all this. And then we met Lee... and after our first chat I felt completely reassured that she understood the importance of creating a visual story that placed sensitivity at the heart of the exhibition. Lee worked very hard for us, often working flexibly, to tight deadlines and an evolving brief. She became an integral part of the exhibition team - both in terms of her technical skills, but also as a fabulous sounding-board for our thoughts along the way. I am personally thankful to Lee for the kind support (and oodles of time!) she gave to me when I needed to talk through how ideas might work. The designs Lee produced for us (exhibition graphics, booklet and website) were beautiful and of a very high quality. We received so many positive comments about the work that made us feel very proud. In sum, Lee is an absolute dream to work with! Her attention to detail, sensitivity, sincerity and commitment are second to none. I will be highly recommending her to any colleagues who are thinking about how to share their research with different audiences beyond academia.'