Safeaway

  • Frederico Pompeu

This set of illustrations was developed for Safeaway, a Portuguese company that provides customised care to those visiting Madeira. Their target are tourists who may or may not have underlying medical conditions, but wish to visit Madeira and enjoy their trip to the fullest.

Although the illustrations were built with vectorial drawing, they aim to look friendly and casual, while the restricted color palette helps balancing the overall feel and setting the healthcare context of the company.