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Smythson corporate font

  • Richard Ardagh
  • Alison Porter

In 2017 we refreshed the corporate font for Smythson: ‘Frank’, named after the company's founder, is an extended grotesque that unites the successful elements of what was several different typefaces and a brass font used for hot foil stamping in store. It’s a pleasure to see the font in use, especially on diaries and stationary, for which Smythson holds two Royal Warrants. Designed with Andrew Orsman and Wei Huang.

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