SNICKERS: Own Goal

  • Gray Hughes

I photographed and directed video for Snickers' latest campaign, teaming up with football superstars Luka Modrić and Bukayo Saka. Helping football fans steer clear of embarrassing ‘own goals’, the chocolate brand gives the nation a Snickers-fuelled winning strategy to get past those out of sorts moments. It is a through the line campaign for OOH, Paid and Organic Social and PR across 46 markets in Europe and MEA. Production company London: Dark Energy Films Production company Madrid: Diamond Rocket Films