Soho Radio broadcasts live online 24 hours a day from its studio and coffee shop in Great Windmill Street, London. With shows from DJs such as The Cuban Brothers and Simone Marie of Primal Scream, Soho Radio reflects the culture of Soho through it’s diverse content.
Whilst at Earth Branding I was able to design an iconic set of logos and a vibrant visual identity that would fit right into the heart of Soho. The new brand culminates with a multi-coloured neon sign, illuminating the studio as an eclectic mix of presenters light up the airwaves.