Sound Sauce

  • Adam Babb

I developed and managed ‘Sound Sauce’, a digital editorial which focused on music/gig reviews and industry news. The format had two versions; one that sat on Facebook story for UNILAD Sound and another for the Instagram page/feed, with an average viewership of 200k per edition (600k a week) on Facebook, and an average engagement of over 100k a month on Instagram. I also wrote scripts for the ‘Sound Sauce Live’ edition that went out on IGTV for UNILAD Sound.