Summer Gin Fest

  • Georgia Baldassarra

Whilst designing at Twentytwo Digital, I worked with Fallen Tree Events to create social media assets and Eventbrite banners to advertise their Summer Gin Fest. The client asked for different creatives that follow the theme of an Ibiza party and communicate the event. I created an array of assets in three distinct styles: The first style is simplistic and clean. It uses a limited, contrasting colour palette that depicts vibrant Ibiza nights and minimal, eye-catching imagery that clearly communicates the message. The second style is more image based with a focus on fun, party photography and a colour scheme that reflects the neon lights and energy of Ibiza. The third style uses a mixed media approach. Nail varnish and water are mixed and photographed to create a unique background, whilst using digital elements to convey the message.